One of the largest companies in the mobile gaming industry celebrated its twentieth anniversary in 2024
2024
LEAD DESIGNER
LEAD DESIGNER
For this event, I developed the key visual concept, created an exclusive gift figurine, and designed a unique merchandise collection. I coordinated the work of both in-house designers and external specialists from contractor organizations across various locations. Additionally, I was responsible for the design and implementation of the offline version of the corporate Playrix Shop, ensuring its functionality and alignment with the brand.
Gift
In the gift figurine, the face of the company, Austin, and the company mascot are depicted. They are charmingly conversing, reminiscing about the 20-year journey the company has undertaken.
The graphic support for this event was a complex and multifaceted task. It included many formats and media, and covered a variety of events, each of which required an individual approach and creative solution.
